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Online trading – Pros and Cons

Online trading, as the name suggests, is an act of possession and trading of financial instruments on the internet. In this method of investing, traders deal with and auction their investments using an online trading platform. This process of trading is kicked off when an investor makes an order to an online broker, whether it may be through a specific website or any of the various online brokerage firms. In any case, Investing Money through online mediums is becoming one of the utmost and most prominent ways to invest, as even conventional traders have switched to or are in the process of embracing online trading. With the trend of online investing on the rise, it is imperative to study the undeniable benefits it comes with, along with the few drawbacks it has.


1.    Low trading fees:

The prices of current transactions on online platforms are at an all-time low given the range of options present, thus bringing more and more traders to deal on board. Although, prices mostly depend upon the type of assets that are being traded, low trading fees and affordable transaction costs still remains to be one of the most substantial advantages of equity trading and the likes.

2.    Control and Flexibility:

Time is considered to be an essential element when people are engaged in trading. A fact that makes online trading a go-to for traders, as it allows them constant control over their transactions, instant access to active portals, and lets them execute trades online without having to meet with a broker personally. Trading, as a result, can be done with the click of a button, a call, or through virtual meeting methods.

3.    Access to Online Tools:

In the world of online trading, it must be noted that a lower cost beyond one's control does not imply that a product is inferior. Today, several companies offer its customers an effective collection of tools and a variety of efficient instruments which can be regularly used to provide profitable information and enhance existing trading methods.

4.    Liquidity:

The term "liquidity" when used in relation with a market or a financial equipment defines how much and how frequently people engage in its trading, thereby making market liquidity a significant element as it determines and reduces the risk factor an individual investor has to deal with. Over the years, online trading transactions have exponentially increased and have become a major determiner of the market share, thus allowing a considerable increase in the purchase and auction of investment options. The entry and exit within the market have therefore become simpler and easier.


1.    Beware of scams:

Unfortunately, scams and out and out fraud is a part of the financial world and internet marketing is no stranger to that particular drawback. Investing through well-known intermediaries and brokerage firms is therefore highly advised.

2.    Addictive:

Online trading can be addictive if not done in a sensible and patient manner. This negative possibility is the reason why investors are encouraged to have certain, short-term or long-term realistic goals in mind, instead of sticking to short-term trading strategies while aiming to avail big profits.

3.    Error and connectivity issues:

Making trading transactions online can be quicker and much easier, but when paired with connectivity troubles it can become hazardous. Huge amounts of money can be lost if the network starts glitching or if the trade is expected to be in progress or running without the confirmation of it ever going through. Or the exact opposite can happen and a mere error can cause the investor to assume that a trade has been retracted and stopped when in reality it may be going on.

It can, consequently, be concluded that online trading has a number of perks and limitations attached to it. But upon seeing the advancements that the world is dealing with today, it can be safely said that in today's day and age, digital marketing and online trading offers a bundle of opportunities, generates revenue, and helps people make money. Trading online although involves a handful of risk factors in, it is still up to an individual to determine if the weight of benefits is heavier in his/her eyes, or if the flaws outweigh the good points. Therefore, in order to make that decision and to overcome the abovementioned hindrances, knowledge of trading can come in handy.